✦ Partner with Smileys

Reach Istanbul's most engaged internationals

Smileys is a curated community of expats and global professionals actively building their life in Istanbul. Advertise where trust is already built in.

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4,000+

Members

500+

Events hosted

70+

Active clubs

Weekly

Curated events

Why advertise with Smileys?

Quantity is easy. Quality is rare. Our community is small by design — and that's the point.

🎯

A highly targeted audience

Every member is personally reviewed. You're not buying impressions from a random crowd — you're reaching vetted, active, English-speaking internationals living in Istanbul.

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High spending power

Our members are relocating professionals, entrepreneurs, and globally mobile creatives. They're actively discovering the city — and actively spending on it.

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Trusted context

Recommendations that come through Smileys carry community trust. Our members engage with our content, not just scroll past it.

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Istanbul-first

Minimal wasted reach. 80% of our members are based in Istanbul, making Smileys one of the most geographically precise channels in the city.

Our audience at a glance

LanguagesEnglish-first, 45+ nationalities

Age rangePrimarily 25–55

ProfileProfessionals, entrepreneurs, creatives

Location80% Istanbul-based

EngagementMembers attend 3+ events/week on average

Hosts40+ activity hosts across clubs & events

MembershipApplication-only, personally reviewed

Industries we work with

Restaurants & diningHotels & accommodationReal estate & relocationLanguage schoolsFitness & wellnessFashion & lifestyleFinance & legal servicesTech & startupsTravel & tours

Our members are actively exploring Istanbul — restaurants, fitness studios, co-working spaces, real estate. They're your most receptive audience.

Advertising formats

Each format is designed to feel native to the community — not intrusive. No banner blindness, no ignored ads.

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Event Sponsorship

✓Brand visibility at a curated event (30–80 attendees)
✓Logo on event page and member communications
✓Optional branded activity or product sampling
✓Post-event recap in community newsletter

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Newsletter Feature

✓Dedicated section in our weekly member newsletter
✓Custom copy written by the Smileys team
✓Direct link to your offer, page, or booking
✓Avg. 45%+ open rate

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Club Partnership

✓Named partner of a specific interest club
✓Recurring visibility across all club events
✓Inclusion in club page and member messaging
✓First right of refusal on club event sponsorship

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Branded Event

✓Co-create a bespoke event with the Smileys team
✓Full venue, curation, and guest-list management
✓Exclusive branding throughout the experience
✓Ideal for product launches and brand activations

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Pricing is tailored to your goals and format. Get in touch and we'll put together a proposal.

Get in touch

Tell us about your brand and what you're looking to achieve. We'll get back to you within 48 hours.